DJ R.O.B. made a name for himself at the age of 16, right around the birth of Hip Hop! He was producing a very popular radio mix show and spinning in the hottest teen and adult dance clubs. “Keeping the crowd entertained is my main objective, I incorporate tricks to keep the music fresh and entice the audience”. He was playing the
“Open Format” or “Party Rockin’ Format” before those titles were created. He considered it the House Party Format. “I’m not satisfied
till everyone is dancing”.

While working in the hottest dance clubs in Las Vegas and the #1 rated radio mix show, R.O.B.s interests turned to music production. His
knowledge for what made a hit record on the radio and in the clubs, motivated him to make his own music. He produces
original music and remixes for various artists on several major record labels and has earned gold and platinum recording awards!

R.O.B. has been acclaimed by his peers to be a pioneer in the art of DJ and has continued to innovate and influence the national style of
many of today’s hottest and highest profile DJs and Nightclubs. R.O.B. is not only a legend in Las Vegas, but recognized nationwide as a
DJ icon.

He has appeared on reality TV shows such as Real World, Girls Next Door, Fly Girls and others. When DJ A.M. died, it was close
friend R.O.B.s speech honoring and giving tribute to A.M. that was aired nationally. DJ R.O.B. and some of his peers have been the main
influence in the reason the “Club DJ” is more popular today than ever.